Data marketplace use cases

Use Cases

Data Marketplace use cases

There’s an unlimited possibility of use cases in which companies can take advantage of Lify Marketplace to improve their business and increase their profits.
We decided to include a few examples on this document for readers to gain adeeper understanding.

Banks

Banks

  1. Targeted automated campaigns
  2. Better risk management
  3. Improved customer segmentation
Insurances

Insurances

  1. Re-designing products
  2. Automated life-event marketing
  3. Price optimizzation
Pharmaceutical Companies

Pharmaceutical Companies

  1. Optimizing R&D investments
  2. Improved Clinical Trial studies
  3. Offering preventative solutions
Automotive

Automotive

  1. Personalized Marketing
  2. Product enhancements
  3. Preventive Analytics
Consumer product goods

Consumer product goods

  1. Product Innovation
  2. Better promotion strategy
  3. Customer acquisition for Direct-to-consumer strategy